Doing Business with the Russians
PIA KÄHÄRÄ: Pia has worked in sales, marketing, exports, imports, and general management in different sectors, such as mobile devices, IT solutions, wholesalers, and the marketing communication sector. Before starting her consultancy career in 2009, she had also lived as an expat in Moscow and Almaty (Kazakhstan). She now works with her team as a consultant helping companies in their ’go to market’ efforts in Russian-speaking countries like Russia, Ukraine, Kazakhstan, and Belarus.
Full profile at: https://www.hofstede-insights.com/network/pia-kahara/
LISA DEWAARD: Lisa has been working in the field of cross-cultural communication for almost 20 years, specialising primarily in the language and culture of Russia. As a linguist and teacher of Russian and Spanish, her research focused on linguistic miscommunication due to cultural differences. Now, as an Associate Partner at Hofstede Insights, she uses this expertise to help businesses achieve success in the international realm.
Full profile at: https://www.hofstede-insights.com/network/lisa-dewaard/